Dunkin’ and Beyond Meat are bringing their biggest breakfast news of the year, presenting a new plant-based menu option for Dunkin’ guests in Manhattan, New York.
Today, Dunkin’ announced a new partnership with Beyond Meat, one of the fastest growing U.S. food companies offering a portfolio of revolutionary plant-based meats. The Beyond Sausage Breakfast Sandwich isavailable now at participating Dunkin’ restaurants in Manhattan with plans for a future national rollout.
With the launch, Dunkin’ is the first U.S. restaurant brand to Go Beyond traditional on-the-go breakfast choices by serving Beyond Breakfast Sausage.
To help New Yorkers try a taste of The Future of Protein for themselves, today, Dunkin’ is holding a special Beyond Sausage Breakfast Sandwich tasting event. Guests at participating Dunkin’ restaurants in Manhattan are invited to enjoy a complimentary sample from 10 a.m. to 2 p.m. today, July 24th, while supplies last. Additionally, at the Dunkin’ restaurant at 240 W. 40th Street, the ceremonial first sample will be served by Ethan Brown, Founder and CEO of Beyond Meat, David Hoffmann, Dunkin’ Brands Chief Executive Officer and President of Dunkin’ U.S., and Tony Weisman, Chief Marketing Officer for Dunkin’ U.S.
“Beyond Meat has earned the national spotlight for its innovative products and for creating incredible awareness and excitement for the benefits of plant-based meat,” Hoffman said in a statement. “Dunkin’ has always stood apart by offering new and exciting choices to meet the needs of our on-the-go guests, and we are proud to collaborate with this industry leader to become the first U.S. restaurant chain to serve a Beyond Breakfast Sausage option.”
“Dunkin’ is truly an iconic brand and part of the fabric of so many communities,” stated Brown. “Partnering with them as the first U.S. restaurant chain to serve Beyond Breakfast Sausage represents not only an exciting moment for both of our companies, but a big step forward in making plant-based meat accessible and easy to enjoy, even while on-the-go.”
The Beyond Sausage Breakfast Sandwich offers the delicious taste and texture millions of Dunkin’ breakfast sandwich customers enjoy and expect with a juicy, savory breakfast sausage patty,but made with 100% plant-based ingredients and a mix of spices crafted specifically for Dunkin’. Order the Beyond Breakfast Sausage without cheese and egg to make it vegan.
In addition to offering a patty with 10 grams of plant-based protein, the new sandwich helps Dunkin’ deliver the better-for-the-planet environmental benefits of plant-based protein.
You can help all animals by choosing compassion on your plate. #GoVeg